The Importance of Email Marketing

Jan 30, 2024

Have you ever wondered where the best place to spend your time is when it comes to marketing your business? In this episode I talk with Heather Cook of Social Stager, about why email marketing is her #1 strategy to grow your business. 

You will learn:

• How to strategically build an email list of Ideal Clients
• Why segmentation is where the money is
• How to personalize your emails
• What the industry standard is for open rates and how to optimize your open rates
• How to create compelling subject lines
• Why you should cleanse your emil list
• How often you should send out emails